Formula is the most regulated category in this set, and the listings reflect that: origin and stage number come first, everything else second.
Prices run ¥13.8 to ¥1,498. The low end is accessories and small tins; the meaningful band for actual formula sits in the ¥200–300 range. Nearly every listing names the country of origin in the title — for this category, origin is not a marketing angle, it is the first thing a parent checks.
| # | Listing (verbatim) | Listing | Price |
|---|---|---|---|
| 1 | 慧元·中老年益生菌高钙奶粉补钙益生元富硒多维无蔗糖全脂成人牛乳奶粉 local | ¥237.25 | |
| 2 | 索拉齐亚·学生奶粉儿童青少年成长奶粉3-17岁进口奶源dha高钙营养奶粉正品 intl | ¥249.55 | |
| 3 | 慧元·学生儿童DHA骨骼成长青少年补钙高钙无蔗糖ARA营养全脂生牛乳奶粉 local | ¥716.76 | |
| 4 | 澳洲直邮婴幼儿配方奶粉营养增强免疫力900g intl | ¥289 | |
| 5 | 澳洲直邮奇迹绿罐1-3段有货三罐起购3罐 intl | ¥1498 | |
| 6 | 澳洲直邮天然羊奶粉易吸收补钙营养丰富呵护肠胃800g装 intl | ¥248 | |
| 7 | 澳洲直邮贝拉米有机A2蛋白幼儿奶粉增强营养800g intl | ¥338 | |
| 8 | 澳洲直邮天然羊奶粉易吸收补钙营养丰富800g intl | ¥225 | |
| 9 | 2025.5.13新农全脂奶粉1000g袋学生青少年成人高钙营养中老年奶粉 local | ¥340.83 | |
| 10 | 【24年4月起生产】雀巢怡运全脂高钙营养奶粉375g local | ¥129.74 | |
| 11 | a2白金婴幼儿配方营养增强免疫力 local | ¥258 | |
| 12 | 驼戈苏驼奶粉有机全脂驼乳粉中老年成人高钙无蔗糖生鲜驼乳 local | ¥1452 | |
| 13 | 小久保·日本进口便携式外出带奶粉盒分装收纳迷你密封防潮辅食食品级罐子 intl | ¥13.8 | |
| 14 | 下单后现坐，用得是荷兰进口奶粉2段做的蛋清溶豆 intl | ¥25 |
Price band (from 19 listings that exposed a price): ¥13.8 – ¥1498.0, median ¥248.0.
How the data was obtained. Listings and prices were retrieved from the publicly accessible Xiaohongshu product-search surface via a third-party data provider. No login, no credential and no private account was used. We publish what the platform publicly displays.
What you may do with this report. This is a single-seat licence. You may use it internally and cite it, with attribution to "GoAI Moat China Market Reports" and the pull date. You may not resell, redistribute, or republish the listing tables as a data product of your own.
What this report is not. It is one live pull of 19 listings taken on 2026-09-27. It contains no sales volume, no seller counts, no engagement metrics and no trend direction, because a single pull does not yield those. It is a category read useful for positioning and price judgement. It is not market sizing, and it is not a forecast.
No advice. This is market information, not legal, regulatory or investment advice. Confirm Chinese import, labelling and claims requirements with a qualified adviser before acting.
Brand origin. Where we mark a listing as international or local, that is our judgement from the brand name and listing copy. It is an inference, not a verified company record.
One query against the Xiaohongshu product-search endpoint via our MCP server
(com.goaimoat). Cost $0.0150. Turnaround: seconds.
Repeatable for any category.